communication

The first step of our service is to fully understand the needs of customers. The communication process is based on the “4W” theory.

Study the customers’ histories, cultures, and their target customers, end consumers.

Determine what products to design and what communication strategies to adopt.

Study the motivations and reasons of the customers’ design and communication strategies. Why do they need to redesign or design new packaging? What do they want to achieve?

How to make design solutions to meet the requirements listed in the Design Project Specification?

marketing research

Market Research Includes preliminary research and the design team’s brainstorms.
The purpose of market research is for gaining a deeper understanding of the overall problem in the design work.
The research is not for getting solutions but for gathering information related to design: market, budget and material selections so as to lay a solid foundation for making wise decisions.

Design

Choose the best one of the solutions for further development and refinement and see if the design can be successfully settled down. Our designers usually provide 3 design concepts. The one the customer chooses will be further refined and become the result of the design.
Many decisions need to be made after the design concept is formed and before the design can be put into production, such as how it will be produced, whether a particular printing process or raw materials needs to be used and so on.

Production

According to the customer approved design or sample, combining with the materials and characteristics of the product, we will choose the most appropriate factory to arrange the production. A mature and effective production monitor system ensures the quality of the product is consistent with the approved sample to the greatest extent.

Logistics

We can use our logistics warehouses in Qingdao, Wuxi and Shenzhen to provide our customers with inventory management and distribution services for their packaging materials. And we can deliver the goods to the designated places at the agreed time according to the customer's instructions.